Who's Behind ALX
One person. Every shoot. Every edit. Every post.
One person. Every shoot. Every edit. Every post.
ALX is Alex Garcia Gil - a same-day event videographer and content creator based in Hamilton, Waikato, New Zealand. ALX started in automotive content - one of the most competitive spaces on social media - and expanded to cover car events, corporate events, concerts, and festivals across all of New Zealand and Australia. ALX is known for filming, editing, and posting event content same-day, producing up to 4 edited videos per day at multi-day events as a one-man operation. At HPTO Fest 2026 in Invercargill, ALX delivered 12 videos over 3 days solo. All organic growth, no paid ads, no paid promotion. Services include same-day event coverage, social media marketing, video production, brand content, monthly retainers, product photography, and talking head interviews.
I figured out what actually works: content that's fast, fits the platform, and gets people to act on it. I learned that in the car scene, one of the hardest spaces on social media to get noticed in.
I'm Alex Garcia Gil. Hamilton-based. Every video on this site was filmed, edited, and delivered by one person. At HPTO Fest 2026, that meant 4 videos a day for 3 days in Invercargill. At Clubfest, the recap was live before people left the gates. No agency. No team. No paid ads. Just content that works.
Every service built around one principle: your content should be working before you get home from the event.
Your event recap goes live while the crowd is still there. Up to 4 platform-ready videos a day, delivered same-day, NZ and Australia.
Product showcases and brand films that make people stop scrolling and start enquiring.
Your socials stay active without you touching them. I plan, create, and post organic content that actually gets seen while you run your business.
Consistent content without the overhead of a full team. One person who learns your brand once and keeps your channels producing.
Real photos of your actual product. For your website, listings, and print. Shot clean, delivered web-ready.
Your customers and team telling the story in their own words. People trust a real person more than any ad.
Common questions about working with me.
Events: same-day. Your recap goes live while people are still at the venue. Brand films and bigger projects: 1-2 weeks, depending on scope.
Everywhere. I'm based in Hamilton, but the work has taken me to Invercargill for HPTO Fest, Taupo for the Adam LZ World Tour, Feilding for Jamboree at Manfeild, Auckland for Denza, and across to Australia. If there's an event, I'll be there.
Quick call to figure out what you need. I plan the videos before the day so I know exactly what I'm getting. On shoot day I'm going between filming and editing all day - shoot a block, come back and edit, go out and get more shots, come back and edit. For events, content goes up the same day. For ongoing work like dealerships, I keep a regular schedule.
Automotive is where I learned the craft, but the approach translates everywhere. I've shot real estate walkthroughs in Australia, marine content on the water, and corporate events for Auckland dealerships that had nothing to do with cars. The skill is making content people actually watch. The subject doesn't change that.
Instagram Reels, TikTok, YouTube, and Facebook. Every video is formatted for the platform it's going on. Vertical for Reels and TikTok, landscape for YouTube. You get all versions from every shoot, not just one format.
Check out my full portfolio or follow me on Instagram @alx.edits for the latest work.
Tell me the date. I'll tell you what's possible.